Businesses are more and more inter-connected globally, so analyzing intensively the “internal only” data (accounting, sales, CRM, production statistics…) is not enough anymore. Constantly increasing Open Data provided by public and private institutions, contains important inputs on the market competitive situation. Selecting and transforming this Data into Information will help you put in context your business performance, and those of your competitors

The best managed companies are tracking market environment KPI’s aready. However we enable them to structure their process with our WebMine technology, saving them time and resources and doing it consistently over time.

  • How are your Raw Materials evolving? in JPY or in EUR? Yesterday, last month, last quarter?
  • What is your competitors’ & customers’ recruiting activity?
  • What is the market coverage of your Brand?
  • What is the effective retailer price of your products across countries and distributors?
  • How to enter Big Data of your eCommerce channels into your pocket?

Get access 24/7 from anywhere to your KPI’s through iOS, Android or web-browser interfaces


Our Data as a Service – DaaS solution is integrating the best available technologies for web data scraping, secured data storage and attractive and efficient graphical interface for dashboard design.
All data is vetted through consistency filters and by our team of analysts as needed.
We bring automation in a domain previously managed manually in most organizations. We bring standardization of KPIs storage and distribution methods.

It is then up to you to initiate the actions based on insights transparently shared across teams and geographies.

Contact us for a free trial

Our Solutions

Open<b>Watch</b> OpenWatch


As your company is serving probably hundreds or thousands of sales outlets, you are certainly struggling to handle with central purchasing requirements and the need to be present on the field with your sales force.
With our trade omnichannel solutions, get access to the power of information and conquer new market shares.

See this case
Open<b>Watch</b> - Track&Act

“The Innoscape app become a key tool for TTI’s sales team. A better preparation of customer visits and targeted action plans by point of sales helped us to increase rapidly our market shares.”
Philippe Donnet, Sales Director, AEG & RYOBI (TTI Group)

Open<b>Watch</b> OpenWatch


Nowadays it is widely agreed that being on the 1st page of Google or on the 9st doesn’t have the same impact. Having 3 or 5 stars customer rating for a hotel neither …
There is no reason to neglect your & competitors’ visibility on merchant’s web sites – what is measured, is managed!

See this case
Open<b>Watch</b> - UserVoice

“Innoscape was able to adapt its offer to our specific needs with an excellent reactivity.”
Isabelle MAKA, Retail Sales Director, Ariston Thermo Group

Open<b>Watch</b> OpenWatch


In the digital jungle of online trade, knowledge of who drops first, who is doing a promotional campaign and who is ready to destroy permanently the price equilibrium is information which can all save your day. And it can be easily on your finger tips once connected to our OpenWatch platform.

See this case
Open<b>Watch</b> - PriceHunter

“OpenWatch allows us to understand in a very precise way our main European markets. We track the new products launches and we secure the development of our new eCommerce activities.”
Harold Epiphane, Distribution Sales Director, SIKA

See all case studies

Watching the web

A look at what Innoscape’s team are reading.
Insights on how Open Data and Open Innovation are disturbing today’s business environment.


Transformation numérique des ETI : entre prise de conscience et mise en action.

11 Jun 2019
Usine Digitale

La transformation digitale et la mutation numérique sont désormais d’une importance incontestable pour les différents modèles d’affaires. Selon l’étude de l’institut CSA, les ETI deviennent de plus en plus conscientes de l’importance de la numérisation…

Les principales évolutions de la transformation digitale en 2019:

11 Jun 2019

Le potentiel de la transformation digitale est énorme et il contribuera à la pérennité des entreprises. Si vous vous interrogez sur l’intérêt de cette transformation, cet article vous informera sur les dernières tendances. 

Avis consommateurs : comment tirer votre épingle du jeu ?

27 Feb 2018

Apprenez à maîtriser l’impact des avis consommateurs sur votre business. Comment tourner la situation à votre avantage ? Depuis le 1er janvier 2018, tous les sites web collectant, modérant et/ou restituant des avis, devront respecter…

Prix ‘Entrepreneur Innovant’ du Salon du Co-Working, Paris

20 Nov 2017

Innoscape a remporté le trophée de l’Entrepreneur Innovant lors du Salon du Co-Working à Paris. Notre solution DaaS (Data as a Service) destinée aux fabricants de biens de bricolage & matériaux de construction a convaincu…

Open Data & Big Data for HR Managers

4 Jun 2017

HR Managers have traditionally been seen as reluctant to work with Open data, but this is definitely changing. At the request of one of our clients, INNOSCAPE established a set of KPIs based on Big…

Chemical industry: Market-insights as “force multiplier” for technology investment

23 Feb 2017
McKinsey & Company

McKinsey’s report “Chemicals Innovation: An Investment of Ages” is referenced as the most comprehensive public study on innovation in the chemical sector. The study identifies that most chemical companies are good at understanding the needs…

Saint-Gobain is moving to Open Data

5 Sep 2016
Usine Nouvelle (in French)

The story of how Saint-Gobain identified Open Data as a global IT project through competing Big Data initiatives. The project team has ambitious targets for collecting and structuring a large scope of external data. The…

Innovation Isn’t an Idea Problem

23 Jul 2016
Harvard Business Review

David Burkus is going against mainstream corporate thinking where we hear often statements as “we need more ideas, think outside of the box”. He argues that instead companies have to improve the process of ideas…

Gartner Predicts Three Big Data Trends for Business Intelligence

12 Feb 2015

Great article from Gartner emphasising the importance of external data sources. “Your company’s biggest database isn’t your transaction, CRM, ERP or other internal database. Rather it’s the web itself and the world of syndicated and…